Why We Offer Free Home Staging To Our Seller Clients

We’re big believers in home staging. When a potential buyer walks into your home, you want that buyer to be able to see her/himself living there. That’s a powerful emotional connection that often compels the buyer to writing an offer … and you can’t sell your home without getting an offer!

For our listings, we prefer Sharon Atchison, a professional stager based here in the Tri-Cities, to provide staging consultations and/or stage the home for us. Although this can cost anywhere from hundreds to several thousand dollars, we do this at no cost to our seller client because we want the home to sell as quickly as possible and for the highest value possible.

Does it work? Absolutely!

According to the NAR’s 2019 Profile of Home Staging, 46% of seller’s agents said home staging increases the dollar amount of the offers they receive. (Only 19% said it has no impact, while another 33% were unsure.) And 52% said it decreases the time a home is on the market. Those are both big wins for sellers, so we’re happy to hire Sharon to stage our listings!

What happens when a home is professionally staged?

That NAR survey asked buyer’s agents to explain the impact when their clients see a staged home. Have a look at this chart:

Those first four main replies are exactly what you want as a seller — you want buyers to be able to see themselves living in your home; you want them to be more interested in walking through after they see your home online; you want them to be willing to overlook any minor faults (like maybe the backyard is a bit small).

There’s no question in our mind that staging our listings has helped our clients sell their homes faster and for more money.

If you’re getting ready to sell and want to talk about what your home is worth and how we market homes, get in touch below anytime! We love helping our Tri-Cities neighbors sell their homes.