Why We Offer Free Home Staging To Our Seller Clients

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When a potential buyer walks into your home, you want that buyer to be able to see her/himself living there. That’s a powerful emotional connection that often compels the buyer to writing an offer … and you can’t sell your home without getting an offer!

For our listings, we prefer Sharon Atchison, a professional stager based here in the Tri-Cities, to provide staging consultations and/or stage the home for us. Although this can cost anywhere from hundreds to several thousand dollars, we do this at no cost to our seller client because we want the home to sell as quickly as possible and for the highest value possible.

Does it work? Absolutely!

According to the NAR’s 2019 Profile of Home Staging, 46% of seller’s agents said home staging increases the dollar amount of the offers they receive. (Only 19% said it has no impact, while another 33% were unsure.) And 52% said it decreases the time a home is on the market. Those are both big wins for sellers, so we’re happy to hire Sharon to stage our listings!

What happens when a home is professionally staged?

That NAR survey asked buyer’s agents to explain the impact when their clients see a staged home. Have a look at this chart:

Those first four main replies are exactly what you want as a seller — you want buyers to be able to see themselves living in your home; you want them to be more interested in walking through after they see your home online; you want them to be willing to overlook any minor faults (like maybe the backyard is a bit small).

There’s no question in our mind that staging our listings has helped our clients sell their homes faster and for more money.

If you’re getting ready to sell and want to talk about what your home is worth and how we market homes, get in touch below anytime! We love helping our Tri-Cities neighbors sell their homes.

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About The Author
Cari McGee

My husband and I came to the Tri-Cities in 1994, and we thought it would be a temporary stop on our way to larger cities. He was a television sports anchor at the time, and we planned to go wherever the "next step up" took us. Twenty-plus years later, we're still here and we've loved every minute of it! We have two children now, and we've found the Tri-Cities area is a wonderful place to raise a family. It's a great place to do outdoorsy things -- I like to hike Badger Mountain or run along the river path. I also love reading ... by a cozy fire in the winter or a beautiful picture window in the summer (with the A/C on!). I've been a licensed Realtor since 2004. I earned my managing broker's license in 2016, which means I can run my own brokerage, or create a team of real estate agents and supervise them, which is exactly what I did when I formed the Cari McGee Real Estate Team in 2018! We have administrative and marketing personnel, as well as additional agents to serve you. I became a director of the Tri-Cities Association of Realtors Board of Directors in 2016, became Secretary/Treasurer of the organization, and was elected to Vice President in 2019. Want to talk about real estate? Click here to schedule a meeting with me!

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